1) How might this video contribute to Butler’s idea that gender roles are a ‘performance’?
Butler believed that gender roles are ‘a performance’ and that male and female behaviour is socially constructed rather than the result of biology. This may contribute because in this video Beyonce is doing things which are stereotypically done by males such as fixing a car which would support his theory.
2) Would McRobbie view Beyonce as an empowering role model for women?
McRobbie is a British cultural theorist known for her work analysing magazines aimed at women and teenage girls in the 80s and 90s, she highlights the empowering nature of magazines such as Cosmopolitan and Glamour, taking a different perspective to traditional feminists. So therefore, she would view Beyonce as an empowering role model for women.
3) What are your OWN views on this debate – does Beyonce empower women or reinforce the traditional ‘male gaze’ (Mulvey)?
In my opinion i think that beyonce is reinforcing the traditional 'Male Gaze' in this music video, the reason for this is because of the way she is dressed in this video, although she is trying to empower women by acting differently to the traditional stereotypes, she is still dressing and acting in a way which would support Mulveys 'Male Gaze'
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